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packaging design for high-end cannabis

agency

heard creative

client

umamii cannabis

year

2023, 2024

role

art director, designer

over the course of about a year, my team and i produced a full suite of premium packaging for this cannabis brand. this work began earlier than that, as we developed the brand from it's existing look into something more sophisticated. everything from the color scheme and fonts to the foils and paper printed on was curated intentionally. i also accidentally became an expert on the state regulations for packaging and advertising. oops. this project has received recognition from local to international awards.

photos by matt bielewicz, ad'd by me

:: print design, packaging, branding ::

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